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Trivia contest shares farm info
Buckeye Farm News
The Wayne County Farm Bureau is sponsoring a Family Farm Trivia Contest in which listeners to WQKT Radio – on the dial at 104.5 FM in Wooster - have the opportunity to win grocery gift cards by answering a daily agricultural trivia question. The Family Farm Trivia Contest is jointly sponsored by Wayne County Farm Bureau, Buehler’s Fresh Food Markets and nine local family farms: Orrson Farms, Sheufler Farms, Slicker Farms, Woodlyn Acres, Catalpadale Farms, Stockdale Family Farm, Horst Brothers Poultry Farms, Moreland Fruit Farm and Maurer Farms. The contest started March 15 during National Agriculture Week and will run for an entire year.
Each morning, Monday through Friday, a WQKT radio host asks the trivia question of the day and the first correct caller wins a $10 gift card to Buehler’s Fresh Food Markets. Each daily winner is then placed in a drawing for a quarterly food prize, a Memorial Day Back Yard Cookout Package, a Labor Day Football Tailgate Party Package, an All the Works Thanksgiving Dinner Package and a Spring 2011 Easter Dinner Package.
The concept for the contest was developed by Jon Orr, a Wayne County Farm Bureau member. “I came up with the idea for a contest while hauling grain to a facility in Coshocton County,” Orr said. “I was upset with the actions of the Humane Society of the United States (HSUS) and thought we need to educate the general public as to where their food and fiber comes from. When I realized how far reaching the radio station signal goes, it was obvious to me that we have a great venue for educating the public. And because we have a local food market with a fairly large footprint in the area it just made sense.”
“This is a collaborative effort among all of the county Farm Bureau action teams,” said John Fitzpatrick, OFBF organization director for Ashland, Medina and Wayne counties. “The Organization Action Team put the community network together with Buehler’s, the radio station and the sponsoring farms. The Communication Action Team drafted the series of questions, took photos of the farm families to be used on product posters in the Buehler’s stores as well as in other advertising throughout the year, and are working with the Food and Animal Issues Team to create ads that will run on the radio station. The Public Policy Action Team is currently working with WQKT concerning ads that could be run later in the year to educate listeners concerning political issues.”
The Family Farm Trivia Contest is the first step of many programs to share the agriculture message with the general public in northeast Ohio, as Orr and others want to continue to share their story.