Racking up almost 14,000 miles on the road and visiting with over 800 members across the state since 2016 has helped Ohio Farm Bureau Executive Vice President Adam Sharp develop a solid understanding of the direction members want the organization to head toward.
Talking to members was one of Sharp’s first steps in starting a strategic planning process that culminated in a plan in 2018. The plan’s implementation continues in 2019 as Sharp recently announced actions that realigns staff teams and departments around key strategic plan areas.
An important piece of the plan identified a need for organizational focus on strategic partnerships. As a result, a new strategic partnerships department is being established that will include a new cabinet level vice president and a team devoted to working with key industry allies, including long-standing partners like Nationwide, to further organizational financial and program goals.
“Our newly created strategic partnership team will be beneficial as we build on relationships within the food and agricultural community,” Sharp said. “We will continue to put a large focus on building strong partnerships with agricultural groups and other agribusiness partners, as well as groups who support the mission of Farm Bureau.”
In addition, a membership department was created to lead the organization’s goal of growing membership in both numbers and engagement. Paul Lyons was promoted to Vice President of Membership, and will be part of OFBF’s cabinet leadership team.
The strategic plan process began shortly after Sharp was named OFBF’s new executive vice president in 2016. The OFBF board and members gave feedback in a series of surveys, focus groups and at Sharp’s county CORE tour meetings across the state. Beyond strategic partnership, the areas of focus for the plan include advocacy, membership, communication, financial strength and organizational excellence.
Several new job opportunities are available as Ohio Farm Bureau restructures the organization to meet the goals of the strategic plan: