Date/Time
Date(s) - March 30, 2017
9:00 am - 3:00 pm

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Ohio farmers and food producers can learn how to target and communicate with consumers to help increase the visibility and economic potential of their businesses.

The workshop is being offered by specialists from the Direct Agricultural Marketing Program of Ohio State University Extension and the Ohio Department of Agriculture’s Ohio Proud program. The Ohio Proud program identifies and promotes food and agricultural products made and grown in Ohio.

The workshop is designed to offer food producers practical information on best marketing practices, including strategies that can be used to better promote their direct marketing businesses.

A goal of the workshop is to help food producers increase the effectiveness of their marketing by learning how to communicate directly to their target customers.

The program will also feature an overview of the Ohio Proud program presented by Lori Panda, senior program manager. The workshop will be offered in three locations statewide:

March 28 from 9 a.m. to 3 p.m. at the Ohio Department of Agriculture, 8995 E. Main St., in Reynoldsburg.
March 30 from 9 a.m. to 3 p.m. at the Ohio State University South Centers, 1864 Shyville Road, in Piketon.
April 4 from 9 a.m. to 3 p.m. at OSU Extension’s Huron County office, 180 Milan Ave., in Norwalk.

Registration is required and is $15 by March 22. It includes a box lunch and handouts. Payments can be mailed to Ohio Proud, 8995 E. Main St., Reynoldsburg, OH 43068. Contact Christie Welch at 740-289-2071 or [email protected] or Panda at 614-466-8798 or [email protected] with questions.